~Rapidly add oomph to your brand narrative and guideline.
A workshop to bring your brand narrative to life and put your brand visuals into motion.
You’ve got the goods. Users love your product. The problem? You need to share your solution with more people. You’re ready to make a bigger splash. You’re ready for a killer explainer video. A video that stands out from the crowd while providing clarity about the problems you solve for users. Sometime that makes your promise real. This workshop will help you brainstorm concepts, move to scripts, and have a turnkey explainer video ready for production.
What are the outcomes?
A large set of rapidly generated ideas that can be refined and used to enhance your brand narrative and guideline.
- Designed frames and concepts for how to put your brand in motion.
- Quick brand scripts, music, and voiceover samples.
- A moodboard of curated references and inspiration.
What does my team need to do to prepare?
In advance, please share your brand narrative, brand guidelines, and any key thoughts on your brand. In addition, share an inspirational brand you love.
In addition, your team should deliver one of these two prompts in advance: Describe your brand as a mashup of celebrities and/or fictional characters with 3-5 sentences explaining why.
What is the format of the workshop?
A 3 hour custom workshop (live or via Zoom) to understand your brand's past, present, and future.
- Welcome (15 minutes): Introduce the everyone and the goal of the workshop.
- Homework Exercise (15 minutes): Each person shares the results of the prompt.
- Discover (60 minutes): Review your brand's past, present, and future and how the current brand connects with audiences.
- Define (30 minutes): Define the intend of the brand. What is missing from the narrative and guide. Primary objectives of the brand.
- Develop (60 minutes): Brainstorm ideas of how the brand can look, sound, move.
- Recap (15 minutes): Recapping highlights and setting a timeline for deliverables.
- Post-Workshop: The Animus team will then follow up with initial concepts for your review and continue refining the deliverables over the next two weeks.
What is the next step?
Follow the link below to book your pre-workshop call.
How much does it cost?
$2,500
